Sainsbury's Finance is to carry on selling Legal and General (L&G) life cover products after renewing its contract with the insurer .
L&G have been selling life insurance plans through Sainsbury's 800 stores, as well as the Sainsbury's Finance website and by direct mail, since 2004 and the direct to the public range includes life insurance, life insurance with critical iIlness cover and over 50s life insurance .
During 2011, the insurer aims to extend the range of products available to Sainsbury's customers.
David Fisher, CEO of Sainsbury's Finance said: "Our partnership with Legal and General has been extremely successful over the last seven years. They are a trusted brand with an excellent reputation in this market; credentials that are important to us and the Sainsbury's customer. We will continue to benefit from a strong relationship with a partner whose desire to provide innovative and competitively priced products to the Sainsbury's customer matches our own."




