Legal and General (L&G) and Everyday Financial Solutions have negotiated a sole-tied protection partnership.
Everyday Financial Solutions is an independent broker that previously concentrated on general insurance, but it will now offer L&G's protection products as it expands into this market.
Mark Screeton, national sales director of business partnerships at Legal and General said: "Everyday Financial Solutions is a perfect example of a young, successful business which has focused on a niche and now wants to align itself with a strong brand to diversify and expand. We're adding new business partners all the time because we've got a solution to suit all advisers."
Stacey-Ann Meah, director of Everyday Financial Solutions said: "We have an exciting future ahead for such a young and innovative company. Adding protection insurance into the mix through Legal and General was an excellent opportunity to strengthen customer loyalty with us and offer well-branded, good value products."




